How music affects shopping habits
Barton Strom Barton Strom

How music affects shopping habits

Music is historically a powerful tool. Used as chants in times of war, used to fight oppression and used as lullabies to help babies sleep. Humans use music to affect and change their environments. Society has changed, as has the use of music, but its impact on us remains the same.

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Tailored playlists for your shared office
Barton Strom Barton Strom

Tailored playlists for your shared office

There is mounting research that suggests music can help increase productivity in open office environments. Different genres, such as classical music, are known to aid concentration. Jazz and ambient music do a similar job and help to foster creativity but these genres of music aren’t the most modern or exciting kinds of tunes to sit through for hours every day, depending on your preferences.

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